On May 9th, EVOLV officially unveiled its first-ever collaboration with Gumball 3000 during Supercar Saturdays Florida at the iconic Seminole Hard Rock Hotel & Casino Hollywood.
The result: two exclusive Color PPF finishes created to represent performance, identity, and global automotive culture at the highest level.
The launch drew strong attention from participants, installers, and industry professionals, with immediate interest from drivers preparing for the rally. The unveiling was broadcast live across social media, extending its reach far beyond the event and reinforcing the impact of this partnership.
A First-of-Its-Kind Collaboration
This project marks a historic alignment between EVOLV and Gumball 3000, two brands operating at the intersection of performance, design, and global visibility.
Gumball 3000 is not just a rally. It is a cultural platform that brings together some of the most recognizable cars, drivers, and personalities in the world. Partnering at this level required more than branding, it required product innovation that could perform under real-world rally conditions while delivering a distinct visual identity.
EVOLV’s role was clear: develop Color PPF solutions that meet both aesthetic expectations and protection standards for vehicles that will travel thousands of miles across diverse environments.
The outcome is a limited-edition release that merges motorsport heritage, premium design, and functional performance into a single product category.
Gloss World Cup White (Off-White)
A refined off-white finish developed to move away from harsh, flat whites and toward a more elevated, warm-toned aesthetic.
This color delivers a soft, luminous appearance with a rich gloss that enhances reflections without feeling overly aggressive. It performs consistently across lighting conditions—clean and bright in daylight, smooth and liquid under artificial light.
The intention behind this tone was to create a timeless, global look that reflects the prestige and unity associated with world-class competition.
Discover more
Satin British Rally Blue
A deep, heritage-driven blue inspired by classic rally liveries, reinterpreted through a modern lens.
The satin finish reduces glare while emphasizing depth, creating a controlled, performance-oriented presence. As lighting conditions change, the color reveals subtle variations, giving the vehicle a dynamic yet refined character.
This is a color designed for those who want a strong identity without excessive flash, a balance of tradition and modern performance styling.
From Reveal to Rally
The May 9th unveiling was only the beginning.
These two colors are directly tied to the upcoming Gumball 3000 rally, which officially starts on June 4th, traveling from Miami to Mexico City.
Both finishes were developed with this journey in mind, vehicles wrapped in these films will not only represent the collaboration visually but will also rely on the protective performance of PPF across thousands of miles.
More Than Color: Performance Built In
As part of EVOLV’s Color PPF line, both finishes deliver:
- Protection against rock chips, scratches, and road debris
- Self-healing surface technology for minor imperfections
- Long-term durability with finish stability
- Professional-grade installation compatibility
This ensures that the visual impact is matched by real-world functionality, especially in demanding rally conditions.
Market Impact and What Comes Next
This collaboration sets a precedent, not only for EVOLV but for the industry, demonstrating how partnerships can move beyond branding into true product development.
With units becoming available starting June 4th, these colors are expected to play a visible role throughout the rally and beyond, both on the road and across digital platforms.
Availability
The EVOLV × Gumball 3000 Special Edition Color PPFs will be available to ship starting June 4th, aligning with the official start of the rally.
This is a limited release tied to a specific moment in automotive culture, created for those who want to be part of it, not just watch it.
